We get Australian Shopify stores found on Google, then turn more of that traffic into paying customers. Shopify SEO and conversion optimisation, measured in revenue you can see in your own GA4.
Melbourne-based. For stores that are done renting every visitor from Meta and Google Ads.
One client's conversion rate rose 93.59%. Watch the recording below.
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Three services with one goal: more revenue from your store without more ad spend.
Technical fixes, collection structure, and content that ranks. One store's organic revenue grew 32% year on year with zero ad spend.
Your traffic already wants to buy. We run structured A/B tests on product, cart, and checkout pages so more of it does.
Reddit threads rank on Google and feed AI answers. We get your brand recommended in the conversations your customers already read.
Three phases, each built on what the audit finds in your store, your rankings, and your analytics.
We crawl your store, dig through your GA4, and map where competitors outrank you. The audit shows which pages should be earning money and aren't, and why.
Fixes go out in order of revenue impact, not in the order they're easiest. Collection structure, product pages, and the checkout path usually come first because that's where the money leaks.
With the foundation fixed, we publish content that targets buyer keywords, build authority to your money pages, and keep testing. Organic growth compounds because every month builds on the last.
That's the framework. The next section shows what it produced, in the clients' own dashboards, and the full case studies go further.
Watch the actual results.
Every result below is a screen recording or screenshot taken directly from a client's Google Analytics, Google Ads, or Merchant Centre account.
Technical fixes, site structure, and content strategy increased this store's organic traffic by 77% over a 10-month period compared to the previous year. Pure organic growth with no paid advertising.
This ecommerce client came to us with stagnant organic growth. We rebuilt their SEO strategy from the ground up. Organic revenue rose 32% comparing January through November against the same period the year before, with zero paid advertising.
This client ranked for their brand name and little else. We went after 47 high-intent buyer keywords their competitors held. The screenshot shows where they landed, across keywords pulling 6,600 to 60,500 monthly searches, with the green arrows marking how far each one climbed.
We optimised this Shopify store for Google and Bing at the same time. Total organic revenue across both search engines rose 23.81% and conversion rate improved 26.65%. Most agencies skip Bing; for ecommerce it still carries buyers.
We improved this client's conversion rate by 93.59%, which allowed us to reduce their Google Ads spend by 48% while still increasing leads by 7%. Better conversions mean you need less traffic to hit your revenue goals.
Watch what happens when you fix your conversion rate instead of throwing more money at ads. We optimised this client's landing pages over a 10-month period. Sessions stayed virtually identical while conversion rate jumped 49.18% and leads increased 73.4%, with no extra ad spend. You don't need more visitors, you need to convert the ones you already have.
This client's Google Ads landing pages were converting at 13.6%. We optimised the pages, rewrote the ad copy, and restructured the campaigns. Within a month (October 1 to October 31), conversion rate reached 19.4%, a 43% improvement on the same traffic and budget.
This client had multiple landing pages all performing differently. We identified one critical friction point that existed across every page and fixed it everywhere. Overall conversion rate jumped 54.75% on the same traffic sources, ad copy, and offers. The worst performing page saw the biggest jump.
Affilino rebuilt this Shopify store's Merchant Centre feed and product data. Comparing the 12 months to 30 October 2025 against the 12 months before it, the store's Organic Shopping revenue rose 2,356% and its session conversion rate rose 187%, from 0.29% to 0.82%. This is Google's free Shopping listings, not paid ads. Recorded in the client's own Google Analytics account.
Book a strategy call. Before it, we look at your rankings, your competitors, and where your funnel leaks. On it, we show you what we'd fix first.
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Affilino's seven-step guide to Google's Popular Products section: diagnose eligibility in Search Console, fix the Shopify sync traps, and get your store featured.
